Card Sample Packs now available – oh yeah!

Membership cards samplesNow you’d think that all printed plastic cards are the same, wouldn’t you?

Well they’re not.

The quality of print and materials can vary from supplier to supplier. And then there’s the vast array of finishes and features available, from spot UV varnish to foiling and metallic stripes. These can turn a good card project into a stunning card project – if you know what to ask for.

Try before you buy

We don’t expect you to take our word for it when we say we create great quality plastic cards.Loyalty cards samples

So if you’re thinking about ordering some plastic cards, we’ll happily send you out some samples of what to expect. You’ll get to physically hold and see the difference between matt and gloss finish; and to see for yourself the difference a bit of foiling or varnish can make.

Because a photograph just can’t convey that ‘ooh’, in the same way that a tactile print finish can.

We have samples of everything from Membership Cards to Loyalty Cards, Cloakroom Tags, Hotel Key Cards, 2-part snap-off cards, Key Tags and car park passes. And if you’re interested in a particular feature, like barcode, metallic stripe or QR code, or in a special finish, we can send examples of those too.

Cloakroom Tags samplesSimply email us at sales@thecardnetwork.co.uk or give us a call on 01244 526009 to give us an idea about your card project, and we’ll get our card samples on their merry way to you.

Oh, and one other thing. We manufacture all our printed plastic cards right here in the North West – we never outsource overseas. It’s the only way we can stay in control of the quality process.

 

 

New ‘Hangers’ design Cloakroom Tags now available

No time to order Custom Cloakroom Tags, or budget won’t stretch?

Want something a bit more colourful than just black and white numbered tags?

Ta-Dah!

Cloakroom Tags Hangers Design

Introducing our new plastic Cloakroom Tags with a bright hangers design, available off-the-shelf for next day delivery.

You can snap up a set of 100 matched, numbered pairs of credit-card sized tags for just £54.72 + VAT.

 

Ideal for events, restaurants, conferences and clubs

With the nights fair drawing in, coats will be coming out of wardrobes all over the country. And rather than being given a paper ticket when they hand them over to you, customers would much rather be given a professional looking plastic tag.

They’re also much less likely to lose it, making life easier for you, especially at the end of the night.

All our plastic Cloakroom Tags are durable, reusable and ideal for coats, bags and other types of luggage.

We have a range of ‘off-the-shelf’ Cloakroom Tags available, including our mini Cloakies™.

New mini Cloakroom Tags now in stock

mini plastic cloakroom tag

We’ve just launched a new range of pre-printed Cloakies®, hurrah!

Our popular mini plastic Cloakroom Tags now include a blue raffle ticket design and a more traditional cardboard ticket design.

Both are available off-the-shelf as a pack of 100 pairs, numbered from 001 to 100, for just £45 + VAT.

We know that you wanted some more options for pre-printed Cloakroom Tags, so we’re more than happy to oblige. We’ll also be adding some new full-size Cloakroom Tags in the following weeks.

Made from durable, wipeable plastic, they can be reused time and time again – making them perfect for cloakrooms everywhere, plus events and offices.

The benefits of plastic cloakroom tags versus paper or raffle tickets

If you haven’t ditched the paper yet, here are a few reasons you should:

  • They look a lot more professional than raffle tickets.
    It goes without saying really that a quality plastic tag says a lot more about your company than a ticket you’d normally get in the school tombola.
  • They’re harder to lose.
    Plastic Cloakroom tags are unlikely to be thrown away or lost in the way a scrap of paper is. Good news if you run a club and want to avoid a queue of disgruntled people at the end of the night that have mislaid the ticket needed to get their coat back.
  • You can reuse them time and time again…
    …and they stay looking good over time. If you’re an Events Company for example, it means you can use them for multiple events.
  • They’re not just for coats.
    Our Cloakies® are flexible little things. Use them with our flexible plastic luggage loops and they’re ideal for tagging bags and luggage. Some accommodation providers use them for labelling sets of keys (one to the customer, the duplicate stays in the office).

Our Cloakies® are half the size of a standard credit card (54mm x 43mm).

We can also print branded Cloakies® to your own design requirements.

 

2016: A review in Cloakroom Tags

Cloakroom Tags Restaurants Rocksalt

As we look back on a year of some cracking Cloakroom Tag orders, we wonder what’s in store for 2017.

Here are just a few of our favourites.

We’d happily have any one of these looking after our coats. Must organise a road trip for later in the year…

JanuaryPontio, Bangor Pontio Cloakroom tag

Pontio, Bangor University’s Arts and Innovation Centre, opened its doors at the tail end of 2015. We proudly printed the Cloakroom Tickets for all the lovely people who’ve visited since.

FebruaryRocksalt, KentRocksalt cloakroom tag

This is by far one of our favourite Cloakroom Tags, ever. Beautiful branding, quirky messaging – exactly how it should be. We hear tell that the food is knock out, too.

 

MarchJamie’s Fifteen, London Jamie Oliver Fifteen Cloak Tag

Doesn’t need much by way of introduction. Suffice to say, we were pleased as punch to send these beauties down to London.

 

 

AprilBirmingham Hippodrome hippodrome cloakroom tags

Simple, yet brilliantly effective. The bold colours make a collection of Cloakroom Tags that really stand out.

MayRoux at the Landau, London

It was a run of Cloakies® for Roux at the Landau, the gourmet French restaurant based in the Langham Hotel. This is one order we really wish we could have delivered in person.

JuneFairway Village in Wimbledon Wimbledon Cloakroom Tag

More Cloakies® – this time for Sports World and their hospitality offer at the Fairway Village, during the Championships at Wimbledon. Very jealous of the people who got their hands on one of these. And the strawberries and cream.

JulyThe Langham, London Langham Cloakroom tag Cloakie

Cloakies® again (can you spot a theme)? We’ve worked with the Langham for a number of years and just love their iconic pink, which is to be found across their wallpaper, teddy bears, crockery … and now their mini Cloakroom Tags.

Sky Garden Restaurant coat tagAugustSky Garden, London

Delighted to have printed more Cloakroom Tags for the spectacular Sky Garden with its breathtaking views across London. The only question is, which restaurant to choose?

 

SeptemberOxo Tower, LondonOxo Tower Cloakroom Tags

Why have one Cloakroom Tag when you could have four? It’s the first time we’ve ever printed a separate tag for coats, bags, mobiles and umbrellas – and since then, we can’t help wondering why everyone else doesn’t do it. Genius.

Dabaar restaurat cloakroom tagOctoberDarbaar, London

Next time you’re in London, we highly recommend you hang up your coat and get hold of one of these. Great food. Great elephant.

 

John Soane museum cloakroom tagNovemberSir John Soane’s Museum

If you’re on the road trip, you’re probably full up by now and in need of some culture. So go and pick up one of our full size tags or mini Cloakies® and enjoy all that the Sir John Soane’s museum has to offer. We think they look great together.

December – Santa’s very own cloakroom tag Christmas Cloakroom tag

This one formed part of our Christmas Card last year. Let’s hope the big man didn’t forget to pick up his red coat…

Check out our Cloakroom Tag prices.

Why have one Cloakroom Tag when you could have four?

Oxo Tower Cloakroom Tags

The cost effective way to print different tags for your Cloakroom & improve your guest experience

We’ve just printed some cloakroom tags for the prestigious Oxo Tower on London’s South Bank. We were absolutely delighted to look after the coats of guests in this well-known London landmark.

And mobile phones.

And umbrellas.

And bags.

Four tags for (nearly) the price of one

Rather than create just one tag for all of their customers’ belongings, the Oxo Tower have gone for four different cloakroom tags. But they haven’t had to pay four different set-up fees for each run.

So if you order a pack of Cloakroom Tags from us (for example 400 matched pairs), you can have as many designs as you like in that pack for just £25.00 per additional design. You can divide up the quantities however you like.

So if you wanted four different designs on your tags, you’d only pay an extra £75.00, rather than paying for an entirely new run, as is the case with some plastic card printers.

Which is what the Oxo Tower did. Hand in your bag or your mobile phone to the cloakroom, and you’ll be handed an appropriate Cloakroom ticket. Which doesn’t just make it easier for cloakroom staff to find items on a busy day, it also makes for a better customer and brand experience (not forgetting that they just look great).

Hippodrome Cloakroom Tags
Theme cards to each cloakroom or area

If you have different Cloakrooms within your establishment, you could have Tags printed for each, like Hippodrome Casino did.

Or if you have a number of different events coming up, why not include the name of each one with your own branding on a run of Cloakroom cards?

Time to embrace the plastic?

If you’re still using cardboard tags or dare we say it, raffle tickets for your Cloakroom, perhaps now is the time to reconsider. Cloakroom Tags can be a very effective tool in your overall branding and customer experience. After all, who really wants a ticket that looks like it’s from the school tombola in exchange for their designer coat?

Search our range of Cloakroom Tags.

 

Printing branded plastic cards? Make the back count

Rocksalt cloakroom tag

Whether you’re getting some membership cards, cloakroom tags, loyalty cards or key tags printed, don’t miss out on the branding opportunity presented on the back.

Most plastic card companies will print on the reverse of the card within the same quoted price, or for a bit extra.

So when you’re thinking about your design, here are a few ways to really make the back count.

Cloakroom Tags – branding, a disclaimer and even sponsorship Benares restaurant cloakroom cloakie tag

The back of your Cloakroom Tags is the perfect place for your disclaimer and Ts and Cs, but also for a message in your brand’s distinctive tone of voice, like Rocksalt’s “If you’ve got this ticket, we’ve still got your stuff.”

Atul Kochhar’s Benares Restaurant uses the back as a sponsorship opportunity – with Cobra taking pride of place. Perfect partnership.

Membership Cards – Fixture lists, sponsorship and member benefits

Rugby membership cardThere’s loads of ways to maximise the opportunity presented by the back of your membership cards. We have a number of clubs that print their fixtures on the reverse and others that promote other club facilities.

It’s also prime advertising space. Offer it up to the right sponsor, and you can Printed membership cardeasily cover the cost of the cards, and enhance your own brand image at the same time.  Think about relevant local partners or national brands that would be interested in the profile of your membership, or even brands that you sell internally that may want extra promotion (for example food or drink providers).

You can also use the back to remind members of the benefits or discounts available to them.

Hotel key card
Or just give a simple instruction!

Hotel key cards

There’s loads you can do here. Promote other services available in the hotel like your spa or restaurant, raise awareness of a special offer or give a discount on a repeat booking.

Carden park hotel key card
Include checkout times, useful numbers and other guest information

You could also use it to remind guests of useful numbers or opening/checkout or breakfast times, like Carden Park in Cheshire does for example.

Loyalty cards

Discounts, offers and text relating to the loyalty scheme are all ideally placed on the back so you don’t have to mess up the branding and design on the front. Put your social media buttons on there too.Printed loyalty cards

Or you could include a guest message encouraging card holders to call to book or pre-order for example, like Kemps Bistro in Liverpool have done here.

Bar tab cards

We’ve all got home after a night out to discover a bar tab card in our pocket. Which can mean only one thing – your bank card isn’t. A message on the back of the bar tab card is reassuring, and can be as fun as you like.

Basically, the back of a plastic card is up for grabs, and if you’re going to the expense of getting cards printed, it’s worth maximising the potential of both sides. You could of course include a QR code, signature strips or include blank panels that you can write members’ details or expiry dates on for example.

The one detail you’ve probably overlooked in the event planning

Include a disclaimer or instructions on the reverseGetting all of the little details right can make the difference between a good event and a truly great one.

This won’t be news to you. That’s why you have such a long checklist to run through – from the way finder signage to the welcome drinks, branded menus and speaker slides.

And the thing you’ve probably spent the longest time sourcing – the goody bag – is surprising, relevant and on-budget.

But you’d be surprised how many times all of this effort gets blown the moment an attendee takes off their coat.

First impressions count – and last

The one thing that’s rarely prioritised high enough on the list – if it’s there at all – is the Cloakroom.

Failure to consider how you’re going to deal with your guests’ prized belongings can create the wrong impression at the start – or ruin all those positive feelings you’ve worked SO hard to engender right at the end.

A few tips for a good Cloakroom experience

  1. Create an allocated space for the Cloakroom

Might seem a bit obvious this one, but you need to create an allocated space away from the welcome desk. You don’t want a queue to build whilst you’re registering guests and dealing with their coats. Keep a steady flow-through and you won’t have disgruntled attendees before they’ve even got into the event.

  1. Get the logistics right

Make sure the Cloakroom is big enough to cope with the number of guests. How many coat rails and hangers will you need? How many coats can you realistically get onto one rail? Where will you place bags? Where will you keep umbrellas in case it’s a rainy day (which let’s face it, it normally is?)

  1. Make sure you have enough staff – and that they’re the right ones

Everyone hates having to queue for the Cloakroom, particularly at the end of an event when you just want to get home. Don’t let their positive impressions turn to negative ones because you only have one person checking tickets and gathering possessions – especially if that person isn’t known for their customer service skills. You don’t want them leaving what was otherwise successful event with a bitter taste in their mouth.

  1. Don’t reach for the book of raffle tickets

    Branded Cloakroom tags make a statement and are less likely to be lost than paper tickets
    Branded Cloakroom tags make a statement and are less likely to be lost than paper tickets

The last thing an attendee wants to be handed in return for their expensive Armani Shawl is a tatty raffle ticket that’s looks like it’s straight out of the school tombola. Apart from the disastrous impression it gives in branding terms, they’re easily ripped and lost.

You can pick up ‘off-the-shelf’ paper cloakroom tags or plastic cloakroom tags cheaply. And if you go for the plastic versions, they can be reused time and time again.

Branded Cloakroom Tags are even better. You can have them printed with the event’s branding for consistency – and what client won’t love that?

Or have them printed with your own Event Company’s branding. As well as being able to reuse them for future events, they’re also a great marketing tool to help turn those attendees into future clients. You could also add a disclaimer on the back, clearly spelling out your liability policy (that’s another box ticked).

  1. Bring the Cloakroom into the theme and branding of your event

If you’ve spent a lot of time and money on theming all the other areas of the event, make sure you do the same here. Think about the signage, the product placement – even how your Cloakroom staff are dressed. Don’t make it seem like it’s an after-thought.

If you’re spending thousands on an event, don’t let the Cloakroom be the one area that’s forgotten in the budget. Make those first – and last impressions – count.

 

10 reasons you should swap to plastic cloakroom tags

 

Trevor Sorbie cloakroom tag
What does your cloakroom currently say about you?

If you’re still using paper cloakroom tickets, or (sharp intake of breath) raffle tickets in your cloakroom, here are some very good reasons why you should consider upgrading to plastic cloakroom tags.

1. They’re much more professional.

When is a raffle ticket ever a fair swap for a designer coat? Providing plastic cloakroom tags says that you care about the belongings you’re being entrusted with, and it speaks volumes about your business too.

2. You can brand them – on both sides.

As well as pre-printed options, you can personalise the plastic cloakroom tags to your own brand in full colour, front & back. Which means you could also include a promotion, or even advertise a sister establishment. Or just have a bit of fun with them.

3. They’re rarely lost (and easy to find).

Being plastic and just like a credit card, cloakroom tags are generally kept safe in a wallet or purse. They’re easy to locate and much less likely to be thrown away by accident, thus avoiding the disgruntled queue of people who are forced to wait until the end of the night to get their stuff back.

4. They’re wipeable and reusable.

You can drop plastic cloakroom tags in your Margarita as many times as you like and they’ll still come up smelling of, er, lime. The point is, you can use them over and over again, unlike paper. Even if you laminate your paper tags, they soon become grubby.

5. They’re much more secure, and difficult to copy.

If you buy ‘off the shelf’ paper tickets, then so could someone else and you’d have no way of knowing which is genuine. Printing a unique number on every numbered pair gives you further security. All our pre-printed Cloakies have unique numbers.

6. They support your ‘use less paper’ policy.

Because the tags are made from durable plastic, they can be reused time and time again, unlike paper tickets which are a one hit wonder.

7. They’re unlikely to be accidentally torn off or ‘lost’ in the cloakroom.

In a busy cloakroom or hotel where bags are constantly being moved around pre check-in or post check-out, it’s not unusual for paper tickets to be torn off.

Plastic cloakroom tags can’t be physically torn off coat hangers. And if they’re secured on to bags with bag loops, they withstand wear and tear and jostling about.

8. You can put a disclaimer on them (in the nicest possible way)

Whatever your Ts & Cs are for cloakroom use, print them on the reverse.

9. You can also use them for bags.

Our flexible bag tag loops make it easy to affix the cloakroom tags to luggage or shopping bags.

10. They just look nicer.

Which would you rather receive when you hand over your expensive jacket – a professionally branded plastic card, or something you get at the school Tombola?

Search our Plastic Cloakroom Tags and Cloakies® at http://cardnet.upsocial.co.uk/products-by-type/printed-plastic-cards/cloak-room-tickets/

Cloakies – the mini, quirky cloakroom tags

Mini branded plastic cloakroom tag
Go mini – and give your customers a branded experience throughout

The Card Network has just added full colour, mini cloakroom tags to their list of printed plastic cards –  Cloakies.

The Cloakie has been designed for restaurants, hotels and tourist attractions who want their own colour branded cloakroom tags but might have previously been put off the price. The Cloakie is half the size of a regular cloakroom tag or credit card but is the same height, so it’s still easily visible in a wallet or purse. And because it’s smaller in size, it’s also smaller in price.

Neal Smith, MD of The Card Network explains how it came about as an idea:

We have many restaurants and hotels who order plain plastic cloakroom tags because they want to move away from using tatty raffle tickets, but can’t quite stretch to their own branded version.

he Cloakie aims to bridge the gap. It’s smaller so it’s more cost effective, but it’s still big on impact. Initial feedback shows that our customers love them because they’re a bit different – they’re quirky.”

Stave off negative customer reviews

A quick look on Trip Advisor shows how damaging a poor cloakroom experience can be. Giving a cloakroom tag for every bag or coat checked-in significantly reduces the likelihood of belongings being lost or stolen. And a branded cloakroom tag will always look more professional than a generic one.

Cloakies are full colour on both sides, and are custom printed to a specified design. They are supplied in numbered pairs, with one card being given to the customer, the other slotting easily over a coat hanger. Made out of quality plastic, they are reusable and durable.

Prices for Cloakies start from £128.00 for 200 and include free design and artwork.

It’s not just restaurants and hotels that are seeing the benefits of custom printed cloakroom tags. The Card Network’s customers include hairdressers, museums, galleries, nightclubs, bars and private members clubs.

 

Fluorescent plastic cards & why they’re brilliant

Plastic cards that can’t be ignored – even in the dark

You might not choose lurid fluorescent yellow for your next lot of business cards, but having a card that leaps out at you in the gloom is extremely handy in certain situations.

Bar tabs & cloakroom tags

fluorescent plastic cards
Fluorescent plastic cards stand out & are more difficult to lose

Down you go to the Cellar bar for a much needed gin and tonic.

Then follows a few embarrassing moments scrabbling around trying to locate your bar tab card, eventually resolved by shining your phone camera light into your bag (queue building behind).

Repeat the same process upstairs when you’re trying to pick up your jacket from the cloakroom.

Fluorescent plastic cards are perfect for bars and clubs, making it easy for you – and the bar person – to find them.

We’ve recently printed some bar tab cards for the Club at the House of St Barnabas in London’s Soho because they wanted something that would stand out. Job done.

Theatres/cinemas and any sort of ‘after dark’ show

Same principle applies here really. As well as making great tickets (much easier to check seat numbers in the dark), they’re ideal for staff in these kinds of settings, making them easy to spot.

Festivals

Fluorescent plastic cards are perfect for festivals that stretch into the evenings, for both security staff and festival-goers. They make it much easier to check tickets, identify people and locate the tickets in the first place. That, and a fluorescent audience is going to look kinda cool in the photos.

In the workplace

If you have staff working in lower light situations, fluorescent plastic cards are the ideal platform for health & safety details, helpline numbers or any other important information. Even if it’s not low light, they’ll certainly stand out.

Fotodek fluorescent cards
Available in yellow, orange, green or pink

On school trips

We’ve noticed that schools are using the cards on school outings; their high visibility making it easy to spot and count children.

Promotional use

If there’s a lot of ‘noise’ around you from other companies or brands, for example during Fresher’s Week when you’re trying to promote your offer above everyone else’s, fluorescent plastic cards will help you stand out. They’ll be there shouting ‘look at me! look at me!’ whilst everyone else’s cards are quietly whispering their wares.

Print your own, or have them printed for you

You can buy packs of fluorescent plastic cards for use in your own plastic card printer very inexpensively. We sell 100 Fotodek Fluorescent cards in green, yellow, orange or pink for just £24. These are the same thickness as a standard credit card. We would recommend you print mono on them – ideally black, to get the best results.

However if you’re printing larger quantities, or want to include a magnetic stripe or signature strip, you’re best having them professionally printed. If this is something you’re interested in, please contact our friendly team for a quote.